Manifest has been mentioned several times after I suggested to Doc Searls, solution for “Out of Town News” in Cambridge.
From Wicked Local, Cambridge, MA
and from Doc Searl’s Weblog
Everyone knows what would an ideal day look like. In the spirit of this publication, I have modified this concept.
First I stretched it from one day to 36 hours. Then, I extracted it from its geographical anchoring.
Please send your ideal 36 hours to info AT mediacodex DOT com
Location – Activity – Time
Rome, Piazza Navona
Breakfast at Caffe’ Bernini 08:30
London, Hyde Park
Walk from Kensington Gardens to Marble Arch 09:30
Have tapas 11:30
Cambridge, MA MIT Campus
Attend a lecture on sustainable architecture 12:00
Napoli, near Mergellina train station
Have Pizza at “Da Ciro” 13:30
Cap Ferrat, France
Walk around the peninsula 14:30
Rio de Janeiro
Play football on Copacabana Beach 15:00
Urban experience, shop 17:00
Have “The’ ‘a la menthe” overlooking the bay during sunset 18:30
Diner at Hotel Raphael with 360º rooftop view 20:00
Namche Bazar, Nepal
Sleep in a buddhist monastery 00:00
Experience the organised chaos at Tsukiji fish market 06:00
Siena and environs
Cycling and sketching 08:00
Builder’s Arms pub, Brunch, beer and football on T.V. 12:00
Coffee and Croissants at La Brulerie 14:00
Antiques shopping on Via dei Coronari 14:45
Finish with body surfing and sunset gazing 16:00
Ali Sami Yen Stadium, Watch Galatasaray – Fenerbahce 18:00
“Out of town news”, the iconic newsagent located at the enviable address
Zero Harvard Square
Cambridge, MA 02138
is going out of business on 1/1/2009.
Like many stakeholders in the news and news-distribution model, the internet has proved fatal. Up until very recently that was not the case. Indeed, this was one of the few places in Boston where you could find foreign newspapers and magazines. Expatriates and tourists could keep in touch with news from home. It also acted as a magnet for Cambridge natives looking for a different viewpoint or that specialty Train Modeling magazine from Germany.
Today, “Out of Town News” has become obsolete. Its monopoly position that justified paying $5 for “Il Corriere Della Sera” and read two-days-old news from Italy weakened and then disappeared.
However, new business-models are appearing. “Manifest Magazine”, based on its print-on-demand proposition is one of them.
What should come in its place then? Why, a printer of course!
A few publications are available with a print-on-demand proposition. The Guardian, for instance, will allow you to download in a pdf format. The same is true for “Le Monde”, “Le Figaro” or the “Boston Business Journal”.
Therefore, if I were H-P, I would take over Zero Harvard Square and set-up a state-of-the-art printer. Rather than have
newspapers on shelves, I would have a video screen where clients could flip through several publications and have them printed right there. (Incidently, flicking through publication titles should be like flicking through pictures on an iPhone).
Then, once you have selected the publications you want, press a button, pay and collect your papers and magazines, freshly printed.
As I mentioned in a previous editorial, there are advertising opportunities that print-on-demand can deliver.
So if you download “Manifest” in Harvard Square, you will get ads relevant to where you are: perhaps a 10% discount at the Coop, a concert at Harvard University as well as local restaurants and businesses. Download “Manifest” or “Le Monde” in Delhi and the ads will be relevant to that location and the time it gets printed; for those who wish, even advertisement based on their profile.
Aside from “Zero Harvard Square”, airports seem natural locations for such a service. H-P could provide the printers for free or for rent; entrepreneurs and companies can then compensate H-P with a profit-share agreement.
In the end, just like Apple became the number one digital-music publisher, H-P, or somebody like H-P, could become the number one newspaper and magazine publisher.
In this issue:
By Sandra Plourde in Cape Town, South Africa.
Cape Town is undoubtedly one of the most beautiful cities in the world; it ranges right up there with the likes of Sydney, Vancouver and San Francisco. In my career I had the opportunity to visit all these places and more, yet Cape Town and its surroundings are in a league of their own.
Well into my second year in the mother city I still feel a lifting of heart and spirit when driving into Cape Town from my suburban home in Hout Bay. Coming over Kloof Nek the city is spread out in front of me, the cluster of skyscrapers glistening in the distance near the shore and above it the pristine exclusive homes of the so-called city bowl peek out from between lush green gardens and tall palm trees.
On a sunny day the blue sky against clean cut Table Mountain is of such a crisp, bold blue that it takes your breath away.
Driving the opposite direction over Kloof Nek is equally impressive and inspiring and always feels like the first time. As the deep blue of the Atlantic Ocean stretches in front of you against the backdrop of the craggy, dramatic Twelve Apostles mountain range you wonder why everybody doesn’t live in Cape Town.
Just when you think it cannot get better than this you reach the coastal road that leads you down the peninsula to Hout Bay, only 20 minutes from Cape Town.
Without exaggeration, this has to be one of the most spectacular, breathtaking drives in the world, the perfect spot for filming car commercials and a convertible-driving tourist’s dream.
In my new home of Hout Bay I can watch whales at foreplay from my bedroom window. I have sunbathed and swam with penguins and watched dolphins from my local beach.
Enough already I hear you say. I am not finished yet. Then there is are the wine lands on the city’s doorstep where picturesque hills, historic towns and charming vineyards are surpassed only by the quality and scope of South African wines. These wines are the perfect compliment to a meal of the freshest seafood, flavorful Karoo lamb, ostrich and other safari fare. Cape Town is also one of the gourmet capitals of the world with a plethora of world-class restaurants and award-winning chefs.
Welcome to paradise. With a twist.
To stay with the superlatives, South Africa probably also has one of the worst reputations in the world. When we first considered moving there, I read my way through South African crime statistics websites which were not for the faint hearted. Friends and family, both in awe and concerned, were amazed at my complete confidence in my husband’s observations and judgment during a fact-finding trip to Cape Town which formed the basis for our decision to move to that ‘end of the world’. A classic case of buying the cat in the bag. When saying our good-byes my family looked like they had just stepped off a white knuckle ride.
A year later, I find myself smiling at my initial fears and reactions, like undertaking my first solo car-ride to visit a friend outside the city, a journey which involved two motorways, a country-road and unknown suburbia.
Read the entire article on Manifest N9.
Download your print-on-demand guide to Cape Town South Africa by clicking on the picture below.
Charlie Parker is about 7 years old, and was picked up as a stray: matted, filthy and thin, but the hardship didn’t put a dent in his sweet personality. He is very friendly with people and other dogs, wagging his tail and trying to approach everyone he sees to say hello. Charlie loves to go for walks on leash, and when he returns to the house he just loves lying around and hanging out at your side being petted. His will gaze lovingly at you with his big brown eyes as if to say, “I love you, you’re the best.” He can sit and stay, and we’re working on shaking. He would do best in a home without cats.
Please call Ann if interested: 617-497-9745.